Digital Marketing Executive - Knowledge Transfer
Yordas Group is a leading international provider of scientific and technical services, regulatory advice, sustainability services and training to industry in the fields of chemicals management and risk assessment. Originally founded to provide commercial services relating to the EU REACH Regulation, we now provide registration / notification services and global regulatory compliance and chemicals management support for many hundreds of clients in markets around the globe. We are headquartered in the UK, with offices in North America and Europe and representation in Asia Pacific, Eurasia and South America.
Job title Digital Marketing Executive - Knowledge Transfer
Grade Dependent on experience
Location Ontario, Canada / Remote Working
Salary range Dependent on experience, full time position
Date posted 20/07/2021
Apply by 04/08/2021
Contact recruitment@yordasgroup.com
Summary
The Digital Marketing Executive role will be key in the implementation of Yordas Group’s global training strategy. The successful candidate will be working as part of the Sustainability and Knowledge Transfer Business Unit to deliver the marketing and communication activities associated with training activities delivered through the Yordas Insight platform.
The Executive will be required to demonstrate creativity and efficiency in the work that they accomplish. Significant liaison with colleagues and partners will be required to deliver the work. This role will also work closely with the corporate marketing team to align outbound communication and ensure we reach a wide audience.
Role and Responsibilities
The key role of the Digital Marketing Executive is to support the implementation of the global training strategy. Responsibilities include, but are not limited to:
Manage the Yordas Insight website, including website updates, e-learning course development, SEO and analytics
Manage and improve training materials templates, including Google Slides presentations, course manuals, fact sheets, handouts and activities to align the quality of materials provided during the training courses
Support the training team with the preparation of training materials, including course manuals, handouts, quizzes, activities and presentations.
Support course recording and video editing
Support delivery of virtual classroom and e-learning courses
Lead the marketing activities for training, including social media campaigns, regular newsletters, etc
Support the business development activities for training, including outreach and partnerships
Create awareness of and develop the Yordas Insight brand
Source advertising opportunities
Conduct market research
Use various tools to evaluate success of training and webinar marketing campaigns
Any additional work as required by the business from time to time
Profile and Qualifications
Essential
Bachelor Degree in Marketing, or equivalent
Excellent written and verbal communication skills
Strong creative outlook and design skills to bring new ideas in how to present training information
Good organization and planning skills
Good attention to detail to ensure consistent delivery of high quality design and products
Ability to work independently and develop your own workflow to deliver work
Experience with digital media techniques
Desirable
Video editing skills
Website management experience
Application
Interested parties should apply directly to recruitment@yordasgroup.com providing a CV and covering letter before the closing date.
We are an equal opportunity employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, gender reassignment or age.